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I send my email using WYSIWYG editor and put this code Click here to unsubscribe and [unsubscribe]. Both are not working. For [unsubscribe] it just show the link without hyperlink.
You must paste <unsubscribe>Click here to unsubscribe</unsubscribe> in the HTML of your email. Then it'll become a hyperlink.
<unsubscribe>Click here to unsubscribe</unsubscribe>
To use [unsubscribe], see this example:
<a href="[unsubscribe]">Click here to unsubscribe</a>
Again, you must paste the above in the 'HTML' of your email.