Personalisation tags in test emails

lightshines

How can i address each person with personalization tag?

I tried using [Name,fallback=] to pull the name of the person from the list but it is not working.

Wanted to do something like "Hello [Name,fallback=]" which is to translate as "Hello Mike John" as Mike John is the name i have in the list of the email address the mail is being sent to.

Looking forward to your response.
Thanks

Ben

Hi,

You’re using the [Name,fallback=] personalisation tag correctly.

Please note that you need to send out your campaign to real lists, then the name tag will be converted to the name stored in the subscriber’s record.

Best regards,
Ben