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  • Ben September 11
Using Amazon SES custom domains for clicks and opens
  • Vote Up0Vote Down PawelUPawelU
    Posts: 5Sendy user

    Dear Ben and others, Amazon introduced custom domains for clicks and opens tracking. Every linck click or message open is processed by Amazon and the event is reported to the SNS topic or Cloud Watch metric. Since Sendy allows for custom brand domains with the exception for links and opens tracking, which still use the installation domain, maybe it is a path forward to allow for custom domains for both? According to the documentation every link can be tagged with metadata, which is passed on in the SNS message. It is possible to get metadata values set during sending in the SNS open message. Both topics can be sent to the SQS que, which could be an interesting case for reading those values as a batch request with a cron-run script. Opens would require creating similar logic to bounces and complains tracking, but we would ned to keep in mind how to map recipients and messages, and types of e-amil: mainly the autoresponder ones. Custom metadata would be helpful in that respect. As for clicks, Amazon could rewrite existing urls created by Sendy with the cost of double redirect. Links to the documentation: 1. Clicks and opens tracking: https://docs.aws.amazon.com/ses/latest/DeveloperGuide/configure-custom-open-click-domains.html 2. Clicks and opens message JSON format: https://docs.aws.amazon.com/ses/latest/DeveloperGuide/event-publishing-retrieving-sns-contents.html#event-publishing-retrieving-sns-contents-open-object

    Any thoughts?

  • 1 Comment
  • Vote Up0Vote Down BenBen
    Posts: 3,507Sendy support

    Hi,

    Since Sendy allows for custom brand domains with the exception for links and opens tracking, which still use the installation domain, maybe it is a path forward to allow for custom domains for both?

    That's not true. Sendy uses the custom domain you've set in the brand settings for opens and clicks tracking as well.

    Thanks.

    Best regards,
    Ben

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