How do I use a tag?

mlug

I've tried placing the [unsubscribe] tag in different locations and it isn't coming up as a link in the actual email. Here's one that I've tried:
You are receiving this email because you
subscribed or a friend has forwarded it to you. If you no longer wish to receive our
newsletters simply click on the following link: [unsubscribe]

Am I doing something wrong?

Thanks.

Ben

The [unsubscribe] tag is intended for the 'plain text' format.

To use the unsubscribe tag for the 'HTML' format, you need to use the <unsubscribe></unsubscribe> tag.

An example would be:

You can <unsubscribe>unsubscribe here</unsubscribe>.