Got Sendy? Get started.

Setting up Sendy

Installing Sendy is a pretty simple process. Upload the files, create a database, set a few settings and the rest are a matter of clicking around your Amazon Web Services console. The instructions are described in the following easy to follow steps.

If you require installation service, we do provide it for only $79. Simply reply the license email sent to you after purchase.

Step 1. config.php

  1. Download Sendy using the download link in your license email, then unzip it.
  2. In the /includes/ folder, open the file config.php file in any text or code editor
  3. In the file you've just opened, set the APP_PATH (the URL where your Sendy will be accessed from) and your MySQL credentials

    Beginner Tip: If you've never created a MySQL database & user before, follow this easy to follow video tutorial or this step by step guide on doing so in cPanel. If your host does not use cPanel, refer to your host's documentation on creating a MySQL database & user.

Step 2: Upload Sendy

Upload Sendy to your server.

Beginner Tip: You can use an FTP app like Cyberduck or the File Manager in your hosting control panel to upload Sendy.

Step 3. Set file permissions of uploads folder

Image, attachment and CSV uploads requires the /uploads/ folder's permission to be set to 777.

Step 4. Install Sendy

  1. Visit your Sendy installation. For example, if you uploaded Sendy to, visit this link to install.

    Note: If your installation page fails to load, visit http://your_sendy_installation_url/_compatibility.php?i=1 to see which extensions are not installed on your server and request your host to install it.

  2. Your License key is included in the email sent to you after you made your purchase.
  3. You'll be asked to specify your Email and Password. These will be your login credentials for Sendy.
  4. You can fill in your AWS Access Key ID and AWS Secret Access Key later if you have not signed up for Amazon Web Services yet (we'll cover this in the next step).
  5. Click the Install now button to proceed.

Step 5. Sign up for Amazon Web Services (AWS) & create IAM Credentials

  1. Sign up for an Amazon Web Services (AWS) account if you don't have one.

  2. Once signed up, you're ready to hook up Sendy with your AWS account. To do so, you'd need to create a pair of 'IAM Credentials' for your Sendy installation. Start by visiting your Amazon IAM console, then follow the instructions in the video below:

  3. Once you've created your IAM credentials, copy and paste them into the installation page or your Sendy settings (under Amazon Web Services Credentials). Sendy will now have access to send your emails via Amazon SES as well as setup bounces and complaints handling with Amazon SNS.
  4. Finally, you'll need to request Amazon to raise your 'Sending quota' to a number you need. You'll then be able to send to and from any email address as well as raise your daily sending limits from 200 per day to any number you need. Here is a guide on how to fill up the request form.

Enjoy Sendy! What's next?

Congratulations! You're all set up.

Log in to your Sendy installation and start adding your first Brand.

What are brands? Let's just say you own this company called Apple Inc and you have several products under it eg. Mac, iPhone, iPad etc. These several "child" products are what we refer to as 'brands'.

Another example, if you have a company or business with different clients and you want to group them separately, you can create a 'brand' for each.

Once you've created a brand, you can then create email campaigns, templates, lists, import subscribers or blacklists, setup autoresponders, perform list segmentation etc in each brand you've created.

If you have clients that you want to provide email marketing services for, you can generate a set of login credentials for each brand, set access privileges, monthly limits, cost per email etc, then send the login credentials to your clients to login and send newsletters on their own.

Have fun!

Note: Looking for Steps 6, 7 and 8? You no longer have to set them up manually as Sendy now takes care of those automatically since version 2.1.0 and up. Just update your Sendy installation to the latest version. If you really need to see the old steps, here you go.

Troubleshooting & Support

Please visit the troubleshooting page for help information as well as quick answers to common issues.

Sendy API

View Sendy's API documentation, download example scripts and browse third party resources & integrations.

Translate Sendy

View our documentation on how to translate Sendy into your own language.

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